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Strategise for the new trend; the internet.

Ugandans love and fondly follow trends, you can see that in the way they dress, cars they drive and many other ways. Even international companies know that for a fact that is why you now see Walmart, KFC, among others launch here to quench Ugandans’ thirst for trendiness. So what is the next if not current big thing on the lips of Ugandans? You will hear “siyina ko” (am out of) MBs, bundle, internet, then facebook, WhatsApp, twitter, Instagram, etc. What’s that? It’s all internet.

With over 8 million Ugandans using the internet on PC, and mobile or smart devices especially for social media connection, there is no doubt the internet is the latest trend. Our society has become highly media centric and the internet offers a faster, convenient and maybe cheaper way.

For business owners however this trend comes with numerous opportunities depending on how you what you do, size of your business, who you consult, and above all how you plan. Early adopters like banks, URA, and most recently a few retail dealers have taken their businesses to another level riding on the internet. You can now order even food online and it is delivered at your doorstep at hellofood.ug, you can sell and buy anything at olx.co.ug, and others.

So what about your business, you can also take advantage of this new trend to maximise sales, offer customer services & support, create customer loyalty and stay connected to your employees and suppliers. 

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